OVER A DECADE OF UX AND VISUAL DESIGN EXPERIENCE - SPECIALIZING IN DESIGN SYSTEMS, UX STRATEGY, AND A11y COMPLIANCE.

Professional Experience

Vistaprint (Vista) • UX/UI Designer, DS Manager • 2021-2023

Led the design and evolution of a system with a unified visual language, clear guidelines, a UX-led perspective, and accessibility at its core.
Collaborated closely with UX and product designers, engineers, brand designers, and product stakeholders to clarify opportunities, requirements, and constraints.
Designed and tested components, patterns, templates, and prototypes that enabled designers and engineers to work more efficiently while creating cohesive and high-quality user experiences• Built and maintained a well-organized and comprehensive Figma UI kit.
Participated in user research and usability testing.

Gap • UX/UI Designer, Design Systems • 2019-2021

Directed development and enhancement of 35 UI components and 6 non-UI components.
Grew Sketch Library more than 400% (100 symbols to 450) to support 7 distinct in-store applications and two device form factors (iPod and iPad).
Delivered and maintained comprehensive Sketch Library.
Catalogued 58 distinct components or templates, including design, anatomy, and usage guidelines.
Established contribution process to engage product designers, distribute efforts, and foster a sense of equity in the system.
Established new intake and validation processes for component creation and enhancement requests.
Set up Office Hours and 1:1s to support Stores product team.

Metromile • Product Designer • 2017-2019

Designed and championed the Help Center and Metromile Administrative Tools features.
Mocked up wireframes, animations and hi-fi prototypes using Sketch, Invision, After Effects (Bodymovin), Abstract and Zeplin.
Worked directly with the product team and engineering counterparts to usability test and launch features and products for mobile and web.
Utilized Fullstory to understand user painpoints and usability metrics.

Tradecraft • Product Designer • 2016-2017

Consult clients to develop project scopes, timelines, and expectations.
Conduct user and usability testing for product optimization.
Design wireframes into low-fi mockup into hi-fi prototypes.
Utilized Fullstory to understand user painpoints and usability metrics.

Opter Life • UX+UI Designer • October 2016-March 2017

Lead whiteboard sessions with stakeholders.
Performed usability tests for product validation for Opter App.
Designed wireframes, hi-fi screens and prototypes.
Rendered formatted deliverables for development team.
Create documentation outlining design specs.
Participated in user research and usability testing.

PublicBNB • Product Designer • Sept 2016-Jan 2017

Collaborated on a team of 3 to conduct user research & in-person interviews.
Lead wireframe UX design and UI visual direction.
Designed information architecture, navigation, features, and branding.
Developed visual style guide that specified fonts, color palette and design asset usage.

lucy Activewear • UX + Visual Designer • 2014-2016

Developed wireframes and mocked up rapid prototypes for lucy.com and email conceptsConceptualized and designed hundreds of emails and digital assets in Photoshop featured in Twitter, Facebook, Amazon, and POPSUGAR.
Retouched photos in Photoshop for colorways, brand and image blocking seen in emails, marketing imagery and in-store signage.
Created videos, animations and presentation assets using Adobe Premiere and Keynote.
Participated in user research and usability testing.

Intel LANFEST • Design Committee Chair • 2012–2015

Managed a design team of 4 volunteers to work on brand and marketing projects for LANFEST events.
Collaborated on event assets with sponsorship, web development and other cross functional committees.
Planned marketing asset release timelines and milestones.

Pro Unlimited • UI Designer • 2013-2014

Created marketing portal product for Symantec, Nike, Sanofi, and EA GamesProduced screencasts for CW Analytics, YourSource, VMS Overview.
Mocked prototypes in Omnigraffle for mobile apps “Magic WAND” and Supplier/Worker UI.
Developed B2B animated presentations using Prezi.
Participated in user research and usability testing.

Snapfish (Hewlett Packcard) • Graphic Designer • 2012–2013

Designed photo compositions with Marvel and Disney assets under brand guidelines.
Created vector backgrounds in Illustrator and photoshop for photo templates.
Developed Excel spreadsheets for photo template publishing workflow.
Imported content into file structures into cloud Content Management System.

Response Capture • Graphic Designer • 2011-2012

Developed web identity and optimized web experience for www.ResponseCapture.com.
Wireframed and designed web UI for Lexchange mobile app.
Published web content to Demandware platform.

OSU Department of Forestry • Web Designer • 2008–2010

Created web templates using Dreamweaver in CSS & HTML.
Managed digital content on DrupalMade icons, email templates and design collateral.
Participated in user research and usability testing.

Education

Oregon State University 2007–2011      
BFA Liberal Arts degree - Graphic Design emphasis

Skills and Interests

Mastery of Figma, Sketch, After Effects, Axure, Photoshop, Illustrator, Indesign, Omnigraffle, Final Cut Pro
Extensive knowledge of MS Office programs, Dreamweaver
Experienced with CSS, HTML, Flash, Java, Whiteboarding
Pickleball, Board Games, Biking, Leatherworking

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